Pur Vodka

Pur Vodka

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  • Clients: Pur Vodka & romeo's gin
  • Location: 5455 Avenue de Gaspé, Montreal
  • Size: 2660 sq.ft.
  • Mandate: Interior design of the Pur Vodka head office
  • Realisation date: 2017
  • Photo credit: © Olivier Laplante-Goulet
  • Concept and challenges: For the young and visionary entrepreneur Nicolas Duvernois, the design of the offices of Pur Vodka and Romeo's gin was an echo of the narrative of his brand image. The versatility of its space, which oscillates between office space and event space that can accommodate customers to exhibit its products, is at the heart of the design concept. From the entrance, the "showcase wall" in perforated stained wood that presents the products sets the tone for the space, thus in the same simple and strong line settles the imposing island and its tailor-made chandelier. These gestures are supported by raw materials, combining glass, ceramic, metal, and concrete. Transparency, both outward and between offices, reflects the company's desire and philosophy of being open to customers and their employees.

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